Monday, April 27, 2015

*********RESEARCH TITLE************ "ASSESSMENT OF PARTICIPATION OF LOCAL COMMUNITY IN TOURISM ACTIVITIE" THE RESEARCH WAS DONE IN IRINGA AT KALENGA THE COMPLETE REPORT






LIST OF TABLE AND FIGURES

Table 1 Distribution of respondents by education level…………………………………….12

Figure 1 of main occupation of respondents…………………………………………………13
Table 2 distribution table on attractions found on Kalenga village………………………….14
Figure 3 challenges in Kalenga village……………………………………………………….17


ABSTRACT

Community participation in any destinations is regarded as an important tool for successful tourism development. It is agreed that active community participation in the decision making process will benefit local communities. This research discusses the participation in tourism activities of local communities of Kalenga village in Iringa region with the objectives of identifying the tourism activities conducted in Kalenga village, analyzing local community awareness and perception on tourism activities, to determine the number of employed community members in tourism industry and to analyze reasons of participating or not participating in tourism activities. The data was collected through questionnaires and structured interview methods. The results shows that the level of community participation in tourism activities is poor due to the fact that; poverty of local community, participating on other economic activities, low level of education about tourism industry and poor support of government. Normally tourism development goes hand in hand with the local community participation so the efforts from government and entire local community need to be done in to ensure the active participation of local community and accelerate the development of tourism activities to the village.   









Initially, and most importantly, I want to thank God without whom I could not have finished this part of my journey.


I am very appreciative to my research supervisor Prof: Maganga. S. L. S. who provided me critical and valuable support throughout the whole process of preparation and completion of this research. Thank you for giving me opportunities for consultation, valuable comments, edits and recommendations.

I would like to offer my sincerest gratitude to the people of Kalenga village including the chair man of the village with entire village leaders for offering me their valuable time, resources, assistance, cooperation and opinions during data collection. Thank you for giving me the time to accept through my study, interviews and questionnaires.

I would like to extend my thankfulness to Higher Education Students’ Loan Board (HESLB) for partly facilitate my research and studies at SUA. My gratitude also goes to Mr and Mrs Kaokole who provided me accommodation during my study at Kalenga village. Thank you all for your remarkable support.

Special thanks to my family especially my father, my mother, my sisters and my brothers for your moral, financial and spiritual support. Thank you for always be there for me wherever I am in good or hard time. Thank you for making me whom I am today. My life would not be the way it is today without you. I am forever thankful by all your love, care, kindness and compassion.

Moreover, I would be remiss if I did not acknowledge some key people in my life who provided immovable and great love and support; my best friend (Denis Mwageni), my roommates, classmates and other friends.

It is hard to mention everybody and I would like to thank everybody who contributed in one way or another to make me through the long journey of pursuing my degree in Tourism Management at Sokoine University of Agriculture.
DECLARATION

I, NGOWO FELIC do here by to declare to senate of Sokoine University of Agriculture that the work presented here is my original work and has been not submitted for any degree award in any other university.


Student: Signature……………………………. Date………………………



Supervisor Signature …………………………Date ………………………..















  



DEDICATION

I dedicate this work to God who created me and who is still supporting me up to this moment, and to my beloved mother Catherine Udandale, my father Lenard Ngowo and to my lovely friend Denis Mwageni.



























                                        


UNWTO          United Nations World Tourism Organization
NGOs              Non- Governmental Organizations
USD                 United States Dollar
KCM                 Kalenga Community Member
DEAT              Department of Environmental Affairs and Tourism
GDP                 Gross Domestic Product
MRSC              Municipal Research and Services Centre
TTSS                 Tanzania Tourism Sector Survey
CBT                  Community Based Tourism
ESCAP              Eastern Cape Tourism Board
WWF                World Wildlife Foundation
VICOBA           Village Community Bank
HESLB              Higher Education Students’ Loan Board
TTS                   Tourist Travel Service
SUA                  Sokoine University of Agriculture


Tourism sector is a fast developing industry for the economy worldwide (UNWTO, 2009). In 2010, there were over 940 million international tourist arrivals worldwide, representing a growth of 6.6% when compared to 2009 which accounted for more than 10% of total employment and 11% of global GDP (UNWTO, 2010). Globally tourism help in generating income, providing employment, influence   environmental conservation and local culture preservation (Richard, 2001). Tourism earnings from international arrivals in 2008 increased to USD 944 billion from USD 857 billion in 2007 (UNWTO, 2009).

Participation of local community plays a big role in tourism development worldwide. The option of using local people participation approach seems to be more practical, not only for the sake of development of tourism but also for the purpose of being efficient in tourism activities (Charles, 2006). The local people are usually the ones who receive the strongest impacts, also they are group of people who are more suitable for monitoring as well as evaluating the changes happening to tourism activities than anyone else to their community (Samwel, 1986). The influence of tourism activities to local community offer hand crafts products with reasonable price, local food and beverage, architectures, traditional dances and practicing their cultural beliefs (Addison, 2000).


The effectiveness of local community participation made tourism as major economic sector and driver of development for many countries in Africa (Cheong & Miller, 2000). Tourism contributes directly and through its immense multiplier effects on other sectors such as agriculture, forestry, mining and fisheries industries. Africa promotes participation of local communities in tourism activities by providing opportunities and power in decision making towards tourism, skills, training, capital and market through their customer skills and their interpersonal skills (Gebhard et al. 2011). All these are shaped by government policies, regulations, duties provider and other private sectors including non government organization (Gebhard et al 2011). The failure to involve local communities in tourism activities result Africa fail to perform effectively in tourism activities hence reduction of economy due to decrease of number of tourists visiting Africa as a destination (Nelson, 2007). There are number of benefits to be gained by participating with the host community, for instance tour operators are able to gain access to local villages, while local community receive income and the elders within the community spread knowledge of their culture, that lead tourists to consume the local communities culture and improving the quality of their lives and maintaining their social and religious value (Ashley, 1998).

Tourism industry in Tanzania is flourishing and is rated among the fastest growing sectors in the country and it takes a lead in bringing foreign exchange (UNWTO, 2010). The tourism industry continued to grow in 2008, with the number of tourist arrivals increasing by 7.4% to 770,376, compared to the level recorded in 2007 (TTSS, 2010). The most visited attractions in Tanzania are wildlife based attractions as the dominating tourism activities in the country, followed by the mountains, cultural attractions, marine attractions, resort attractions where the most tourists travel enjoy the nature of the environment and their wealth (UNWTO, 2010).

Participatory method between tourism industry and local community is mostly used to develop tourism activities in Tanzania. A good example is the industry providing opportunities for local people to sell their local products, performing traditional dances, selling agricultural products, involving local people in tourism planning and decision making as well as employment and other related benefits from tourism activities.  Community participation also is the mechanism for active community involvement in partnership working, decision making and representation in community structures (Chapman &Kirk, 2001). It should be noted that community participation often means the involvement of people or community with the government. For instance, Monduli Community Based Tourism succeeded to involve local community in tourism activities that resulted into the following benefits; supporting the growth of national and regional economy, stronger and more diverse of tourism industry in northern Tanzania, reduction of rural poverty, conservation of wildlife and natural resources, diversification of rural economy and income sources, economic opportunities and benefit for rural communities (Akunaay et al. 2003). Without local community participation, there is obviously no partnership, no development and no program in tourism activities, hence lack of community participation in decision making to implement tourism development can lead to failure in the tourism development (Miranda, 2007).

The local community needs to be involved in tourism activities due to the several reasons that are; they live within the tourism destinations and are much affected by tourism and conservation measures. They are engaged in the tourism industry (directly or indirectly) and therefore they influence tourism development. Their businesses usually benefit from the tourism activities participation, natural resources and services provisions in the area with tourism activities. They may be required to carry out certain tasks to achieve the sustainable tourism development goals. They can also cause major degradation and depletion of natural resources. They may utilise it to such a degree that they threaten the tourism development. They constitute part of future generations for whom the natural and cultural heritage should be maintained (Gebhard et al. 2008).

Likewise, local community in Iringa specifically Kalenga village participate more in other various agricultural activities and other entrepreneurial works which contribute much in the economy of the country and the region in general. Kalenga is a historical village where the  headquarter of Chief Mkwawa is located, the place from where chief Mkwawa commanded the whole of Wahehe tribe by breaking down all of the other small tribes and name it as the single tribe called  Wahehe. His official residence and military base were inside a stone fort called Lipuli. These days Kalenga is a Memorial Mkwawa Museum site. It is also a pathway to Ruaha National Park. All these Kalenga features show opportunity for local people to participate in tourism activities. This study is assessing how they participate in tourism activities in the village.

Tourism industry is often referred to as the world’s largest industry and regarded as a means of achieving sustainable development and it represents significant economic, environmental, and socio-cultural opportunities for many local communities (Sharpley, 2002). The importance and need for community participation in building strong capacity communities for tourism development cannot be ignored (Aref et al. 2010). Community participation can be seen as a process whereby the residents of a community are given a voice and a choice to participate in issues affecting their lives. In addition to that, community participation in tourism development processes can support and uphold local culture, tradition, knowledge and skills, and create pride in community heritage (Lacy et al. 2002). The goal of community participation is to improve communication between stakeholders in the interest of facilitating better decision-making and sustainable development (Nampila, 2005).

Similarly Kalenga is a Memorial Mkwawa Museum with tourism attractions that attract tourists direct and other tourists pass there on the way to Ruaha National Park. But local community are ignored and they are not given the equal opportunity to participate in tourism activities as well as in decision making in tourism activities hence they do not see the potential of Kalenga village as a tourism destination. Therefore this study was assessing how local community participates in tourism activities in Kalenga village.

This study was useful to speed up community participation in tourism activities as active actors rather than passive, manage their tourism resources, make decisions and control the tourism activities that affect their lives and to raise the awareness and positive perception of the local people in tourism activities.

 

 

·         To identify the tourism activities conducted in Kalenga village.
·         To analyse local community awareness and perception on tourism activities at Kalenga village.
·         To determine the number of employed community members in tourism industry at Kalenga village.
·         To analyze the reasons of participating or not participating in tourism activities. 

 





1.4 Research questions

·         What tourism activities are conducted to the area?
·         How many community members are employed in tourism industry at Kalenga village?
·         What are local communities’ perceptions and awareness on tourism activities in the area?
·         What are reasons of participating or not participating in tourism activities?

                




























 



Tourism is the travel of tourists to destinations of not more than one year and returning back to beginning point, their purpose of travelling including; leisure (recreation, health sport holyday study, business (workshops, conferences, meetings, trade fairs, exhibition and shopping) and family(visiting friends and relatives) (Lwoga, 2011).

2.1.2 Community

Refers as the group of people living close and share some common values within the shared geographical location which is more than unit of household, normally community have four shared elements that are membership, influence, integration and fulfillment of needs and shared the emotional connection (McMillan & Chavis, 1986).

2.1.3 Community participation
Defined as the process of equitable and active involvement of all stakeholders in formulating the development policies and strategies and analyzing, planning, implementation, monitoring and evaluation of development activities. In order to allow for a more equitable development processes local community as stakeholders need to be empowered to increase their level of knowledge, influence and control their own livelihoods (Charles, (2006).

 

 Tourism activities is the interrelated phenomena which need a link of interaction of tourists, governments, organizations and local communities in the process of attracting and hosting tourists and other visitors to the particular destination. But it is believed that tourism is a hidden industry because  its processes of tourism development is often left to private developers and leisure service providers in terms of provisions of  transportation, packing and entertainment services (Harrill & Potts, 2003). Additionally, tourism is also invisible to some planners, so tourism research has also recently come to be a favorite research subject in community development researches (Galston & Baehler, 1995). Tourism activities can have no qualm to local, national, and international levels if it provides the benefit to local community. Also it should not form the core element of a community’s economy, but is better suited to play a supplementary role to help diversify community economic activities like being employed to tourism activities, improving their community services including superstructure and increasing their level of living standard (Godfrey &Clarke, 2000).

The development of tourism activities in a country is sustained into various issues that occur from tourism’s contribution to development in a widespread into a systematic way. Issues of policy-making, planning, management and the participation of the private sector and other stakeholders including local community must be addressed in terms of opportunities for action and possible constraints that need to be overcome by intensive efforts. With these considerations in mind, the members of local communities need to take the initiative to adopt a plan of action for tourism development in their regions. This include to design a comprehensive guideline for addressing governmental policy making, planning and managing tourism development, identifies areas to work with various stakeholders (ESCAP, 2001).

2.3 Community awareness  
To improve the understanding and the importance of tourism to the local community in the country is one of the key successes in developing sustainable tourism that will help to mobilize development of tourism activities. The improvement can be done through assessment of tourism information to the particular community, making communication, public awareness campaigns, tourism school programs,  media relations and publicity, advertising, youth-based campaigns, working class campaigns including the identification and engaging community leaders, NGOs, and municipal officials. The provisions of awareness to local community help to encourage participation in tourism product development, to increase the sensitiveness to tourists' needs, contributes to the accelerated implementation of the national tourism strategy, to highlight the importance of tourism, and to run the supporting regulatory and institutional change and increase economic opportunities for the country (Chemonics, 2005). Also the promotion of better understanding on the issue related to sustainable tourism development will support on identifying the ways and means to balance the sustainable tourism development with environmental protection and to know how to make proper usage of local tourism resources (ESCAP, 2001).  Community with tourism awareness will share the common goal of the long-term preservation of the natural environment, effective conservation of natural ecosystem, the equitable share of tourism benefits and its other tourism attractions that will foster the development of tourism activities in a particular destination with the ideas in their mind of believing that tourism should be environmentally sustainable, economically viable and socially equitable to their daily life (WWF, 2001).

 

The process of insuring participation of the local community in tourism activities is very important for sustaining the management, conservation and development of tourism activities (Giongo et al. 1993). According to Dalal (1997) and their fellows discuss the benefits from tourism to local community are obtained from two situations that are through linking the local people who are living outside the tourism destinations through improving their benefit sharing offers like providing the social services including building schools and supplying water system. The second thing is through establishing the tourism initiatives that will be owned communally like community based tourism (CBT), eco-tourism and other sustainable tourism development (Dalal et al. 1997).

To involve the local community into different tourism activities is mainly done for two main reasons that are; democratic reasons as characterized by free and equal participation in the decision making processes of the tourism organization as one of the main principle of the concept of sustainable development of tourism activities. The second reason is to ensure the success of the planning of tourism activities. The members of the local society influence the implementation of the plan through, obeying the rules and regulations set in the plan, undertaking certain activities developed in the plan and allocating the resources necessary to achieve the plan's goals. The success of the plans implementation depends on how people committed towards achieving the goals. If people participate from the beginning of the planning process and can really influence its goals and objectives, they are much more likely to identify themselves with the plan and feel responsible for its implementation (Gebhard et al. 2008). The different authors identified the typologies of how the local community can involved in tourism activities. That includes passive participation, consulting, material incentives, functional participation, interactive participation and self-mobilization (Pretty, 1995).

2. 5 Tourism attractions development 

According to Pearce (1999) present an operational definition of a tourism attraction as being a named site with a specific human or natural feature which is the focus of visitor and management attention. Lwoga (2011) identified the different types of tourism attractions basing on their major purpose of the trip and the nature of tourism activities practiced to the particular destination. According to purpose of tourist visit identified the types of tourism attraction as leisure or holiday tourism and business tourism. Coming to the nature of the tourism activities also mention the types tourist attractions as adventure tourism, gambling tourism, rural or farm tourism, health tourism, sports tourism, sex tourism, urban tourism, cultural tourism and space tourism.

Lew (1987) describe the tourism attractions into three perspectives that are ideographic definition and description of attraction types, divided attractions into three main types nature, nature human interface, and human. Argues that each of the three main types can be further divided into three subsets. The nature type can be divided into general environments, specific features, and inclusive environments. The nature-human interface set can be divided into observational, leisure nature, and participatory, and the third type, human can be divided into settlement infrastructure, tourist infrastructure, and leisure superstructure.

Gunn (1988) divides tourism attractions by considering the nature of the trip being experienced by the tourist who intended for circuit use and those for longer stay use. This has a weakness as; the intention of visitors visiting regional areas can change during their visit as they can move from being touring visitors to spending longer at one destination. Prentice (1993) divide tourism attractions by considering the main subject presented at the attraction. Discuss the nature of the tourism attractions should relate with the expectation for visiting, the benefits gained and other consumer behavior to particular types of attractions. In other words, it is possible to relate demand features to supply characteristics through relating the characteristics of visitor segments to the attractions with the main. This typology has weakness as tourists may visit different types of attraction when their travel party changes and the fact that people have a variety of needs to satisfy.
                                                    








CHAPTER THREE

3.0 METHODOLOGY
Kalenga is a village found within Iringa district with its total population of 2025. The common tribe in Kalenga is Wahehe in Kiswahili is the ethnic group of the area and the tribe was so called because of their fighting cry of he-he-hee. The place is located at latitude 7.8° East, longitude 35.6° South and is situated along Ruaha National Park road. Its altitude ranges from 1,500 meters to 2,500 meters (5.365 feet) above sea level. Its distance from Iringa town is about 12 km. The means of transport to get to the area is through minibus from Iringa town. The climatic condition of the area is quite cool in the evening and early in the morning especially in June, July, and August. General temperature is 27°C / 80.6°F.

3.2 Sampling design

The technique was in form of probability sampling, specifically stratified random sampling with different homogenous group who share the common features. Those stratified group was Kalenga museum workers (tour guides), secondary students, teachers (secondary and primary teachers), farmers and village leaders. A sample size of 60 respondents from 2025 of total population with age range from 18 years old and above, was drawn randomly from a total of common featured population. Each person from homogenous population had the equal chance of being a representative to provide the information. Twenty five respondents were interviewed whereby five of the respondents were village leaders, 4 were Mkwawa museum workers and 16 were VICOBA community members. Questionnaire were provided to thirty five (35) respondents whereby twenty five (25) were from secondary school and ten (10) were from primary school. The same questionnaires were asked according to their different strata in order to have different ideas about their participation.

3.3 Data collection

Both primary and secondary data was collected. Primary data were obtained directly from the study area while secondary data were collected from literature including books from the library, online articles, journals and proceedings. The data collected were both qualitative and quantitative data.

 

3.3.1 Method of data collection

3.3.1.1 Questionnaires

The questionnaires provided were closed ended and open ended questionnaires.  These helped to collect the information of identifying the tourism activities conducted in a village, investigate local community awareness and perception on tourism activities, to determine the number of employed community members in tourism industry and to analyze the reasons of participating or not participating in tourism activities. The questionnaires were distributed to Kalenga secondary school, Kalenga primary school and to Kalenga Mkwawa museum centre because these respondents had ability of reading and writing.

3.3.1.2 Structured interview

The systematic conversation between a researcher and respondent was done. Each question was asked in the same way to each respondent in order to have a good comparison of the data from one respondent to another respondent. Both structured and unstructured interview was used in which structured had the same way of asking questions to the respondents, while unstructured interview allowed a respondent to talk free on a given topic or questions.

3.4 Data analysis

The data obtained were analyzed by using Microsoft Excel program especially quantitative data. In Microsoft Excel the figures and tables were produced which are highly assisted with the discussion of the results. Qualitative data was being organized and briefly discussed in paragraph form.

 


 











 



The data was collected from community of Kalenga village who have different profile that is level of education, their main occupation, sexual category, marital status and their range of their ages.  The characteristics of the respondents had important suggestions on the assessing the participation in tourism activities of local community. According to the results 51% were females and 49% were male representing sexual category. Again 45% were single, 34% married, 21% widow and spinster. Others as explained below

4. 1. 2 Levels of education of respondents

Respondents interviewed and provided questionnaire had different levels of education as shown in the table 1.
Table 1 Distribution of respondents by education level
Level of education                                 Number of respondences                     Percentage
Primary education                                             19                                                32
Secondary education (o-level)                           23                                                38                   
Secondary education (A-level)                           10                                               17
Adult education                                                   3                                                 5
Non educated                                                      3                                                  5
Other education                                                  2                                                   3
Total                                                                  60                                                 100

4. 1. 3 Main occupations of respondents

 The respondent’s occupations were 42% farmers, 34% teachers, 17% Students and 7% tourism workers.  The results show that the number of respondents employed in tourism activities is too small compared to people who are employed in other economic sector.






              
 

               




Figure 1 of main occupation of respondents

               


4.1. 4 Age of respondent

The age of respondents were, 15% aged between 18-23 years old, 45% aged between 24-33 years old, 25% aged between 34-43 years old, 5% of aged 44-53 years old and 10% of age 54-63 years old and. This shows that a village has greater number of youth and adults than old people. So the effort on fighting for development is great because youth and adults have ability to work than elders.

4. 1.5 Community understanding on tourism term

A high number of local community of Local community does not understanding the meaning of tourism. This is proved from the definitions written by them. Only 7% knows the definitions of tourism, 85% of local community knows nothing on tourism definitions and 9% know something on tourism word.

4.1.6 Tourism attractions found in Kalenga village

The data from local community shows that 92% of people have awareness on tourism attractions that found on their village. Several attractions were mentioned that include Mkwawa museum, social cultural practices, fort of Mkwawa, natural bridge of god, Ruaha river, Mkwawa anthill and local farming activities. According to the result, the high number of local community know Mkwawa museum, natural bridge of god and Mkwawa anthill as shown in the table 3.



Figure 3 distribution table on attractions found on Kalenga village

 

4.1.7 Tourism activities in village

From local community results, the mentioned tourism activities conducted in the village are nature walk and attending traditional dances. The tourists participate more on nature walk by 67%, 33% for tourist attending traditional dances. 

4.1.8 Participation level of local community in tourism activities

The members of Kalenga village have slight chance to participate in tourism activities. Sixty percent (60%) of local communities said they are not participating in tourism activities and they know nothing about tourism development. The 40% of Kalenga communities said they are participating in tourism activities through the following ways; tour guiding as information provider, visiting sites and selling local products.

4.1.9 Benefits gained from tourism participation

The benefits that Kalenga community obtains from tourism participation are low. Results show 47% of  local community benefit by gaining education and experience, getting history and information of Kalenga village, increase their social interaction, improving human life due to tip gained from tourists and selling some local products. Fifty three (53%) do not benefit because they are not participating in tourism activities, poor monitoring of tourism activities, lack of tourism promotion, inaccessibility of the area and poor transport and communication.

4.1.10 Factors for tourism development
The village community members provided different factors that will be used to ensure the development of tourism activities in their village. Factors provided were; providing education concerning tourism activities, ensuring the community participation, provisions of good social services like electricity and water, maintaining peace and security in all aspects like social and political aspects, improving infrastructure and communication facilities, selling  local products and high government support.

4.1.11 Perceptions of tourism activities

The high number of local communities in Kalenga village has positive perception on tourism activities. That means 67% of respondents have positive perception due to different benefits they gained from tourism activities.  On the other hand 33% had negative perception and their reason was nothing they gain from tourism.

4.1.12 Tourism investors to the village

The development of tourism activities to the village is not supported with any investor as it was said by respondents. The sector is operating itself by depend budget from the government that takes long process to get to the village. Hence it leads to the slow development of the tourism activities to the Kalenga village.

4.1.13 Other economic activities conducted to the village

Respondents mentioned many other economic activities conducted to the village as; agricultural activities, entrepreneur activities, livestock keeping and small fishing in Ruaha River.  High percentage of local community participate more on agricultural activities, and then others engage in livestock keeping.  Many women participate in the entrepreneur activities and small group of local community participate in fishing activities. The existences of the other economic activities are among factors that lead to the poor participation in tourism activities.

4.1.14 Number of tourist visiting to the village

It is estimated that the number of tourists who visiting to the site is approximately 50-300 guests per week. Their activities are more in visiting to the tourism attractions, viewing Mkwawa museum and engaging in traditional dances.

4.1.15 Challenges in tourism activities

Kalenga community members especially village leaders and tourism workers face different challenges. About 57% of community members mentioned the challenges like poor transportation system, absence of tourism lecture rooms, lack of tourism professional that develop the tourism activities, poor commitment of tourism workers, shortage of salaries and wages provided to tourism workers. The following is the figure analyzes challenges and its percentage of respondents.

Figure 3 challenges in Kalenga village


 

 


Kalenga is a potential village with different tourism attractions and tourism activities that take place within the village as the results in figure 2 show. These attractions are Mkwawa museum where different tools used by Mkwawa to fight against colonies, Wahehe local tools used in different activities such as pounder and hand mill for pulverize their crops, history of Mkwawa administration and Mkwawa’s skull are found.  Moreover Fort of Mkwawa was built to show the protection and authority of chief Mkwawa during his administration. Furthermore natural bridge of God with traditional believes of having ancestral spirit of Mkwawa’s mother who died there at that time. Again Ruaha river where local fishing activities is done and  Mkwawa anthill  composed by Chief Mkwawa through mixing soil from different conquered weak colony and include in its administration as among of his colony and local farming activities like sunflower, maize, beans, cucumber and tomatoes farming.

The presence of tourism attractions and its activities conducted to the village is not well developed. There is a need to improve the development of tourism industry. In the village the tourism activities conducted for the aim of encouraging visitors to gain enjoyment and recreation and earning money for the destination conservation. The success of the local community participation on tourism activities depends on the tourism attractions, good relationship with Government, tourism development and other supporting factors within the community (Dyer et al. 2007). So generally the introduction of tourism sector in a particular place need to complete the different aspects including the four main aspects as improving tourism-related infrastructure, support pro-poor community based tourism (CBT) projects in the rural areas of these countries, facilitate private sector participation in tourism marketing and promotion, establish mechanisms to increase sub-regional cooperation and facilitate the movement of tourists across borders. In meeting these aspects help to improve tourism related infrastructure, reducing poverty, community-based tourism development, enhancing sub-regional cooperation for sustainable tourism and implementation assistance and institutional strengthening because tourism activities will generate income used for tourism development (GMS 2007).

4.2.2 Challenges in tourism activities

Kalenga community faces many challenges to its tourism development. But the main challenge is poor transport system within the village in which accessibility between attractions is very difficult. According to MRSC (2005) argued that, Tourism is all about travel which links various destinations, people, goods and services. Also tourism is largely expanded to the area due to the improvement of transportation which destinations has. The transportation will help to make the area to be accessed with the visitors and help to ensure the marketability of the attractions.

Poor community interest in tourism industry, poor service levels and negative perceptions towards tourism is a restriction to greater local participation in the tourism industry if not managed correctly this lead to poor interest in tourism activities (DEAT 2009). Kalenga Community members (KCM) have no interest on the development of tourism activities that may be the factor that made them to be left out in tourism participation and planning. This condition resulted in wrongdoing and negative actions against the tourism industry such as harassing visitors.

 4.2.3 Employed community members in tourism industry at Kalenga village

 From the results in figure 3, the number of community members employed in tourism industry is only 7% of the total community members employed in tourism sector. The employed worker is working as tour guides. Though there are several opportunities that villagers can be employed to improve development of tourism in the village, most community members fail to participate as employed members due to the poor development of tourism industry in the destination. So low number of community members working in tourism industry is one of the factors that led to poor entrance of tourists to the destinations. This is due to the fact that local community are the one having a lot of information about the destination, thus failing to involve them result into having inaccurate information about the area.

4.2.4 Community participation in tourism activities

The results showed that the number of local community participating in tourism activities is poor compared to their participation in other economic activities. The results show that only 40% of local communities engage in tourism activities by working as tour guides who provide information about the site together with interacting tourists with the local community. Others participate by visiting tourist site where they gain knowledge and experience for their benefit. Also others participate by selling local products where they earn income for their life.

The rest 60% of local community are participating in other economic activities like agriculture, entrepreneurship, fishing and livestock keeping. Their reasons for not participating in tourism activities are; not interested with tourism activities, Kalenga community members are not interested with tourism activities due to their culture, for instance some villagers believed that people who participate in tourism activities are lazy. Also the other reason is poverty where large numbers of local community have no income to run tourism activities; their income is fixed for their family needs hence fail to have disposable income for engaging in tourism activities. Moreover local community participates in other economic activities, because they earn more income as they could do in tourism activities. These are agriculture activities like irrigation farming, entrepreneurship, livestock keeping and fishing activities to Ruaha River. Additionally, lacks of education concerning tourism activities caused local community fail to participate in tourism activities. The local community explained, many seminars like irrigation, agriculture and livestock seminars were provided to them in order to improve their production. But there is no any tourism seminar that was provided to make them aware about tourism activities.

In addition to that local traditional beliefs put in spirit of fear to local community as other attractions believe to have ancestral spirit hence the occurrence of different events like emerging of snakes, fire eruption, people singing and unmoral coldness in the site. The events happen during day or night time which cause resident to exist in vicinity to attraction to shift to another area. Poor service provided by tourism workers lead to the poor experience gained about tourism activities. The poor provisions of tourism services is caused by different factors like shortage of salaries, lack of involvement in tourism decisions making, shortage number of workers, absence of tourism facilities, poor personal skills and customer care and poor working condition.

4.2.5 Factors influencing the development of tourism activities
From the results show that the development of tourism activities to the village falling down. So villagers have the aspiration to ensure the development of tourism to their village to be among their economic activities. The different suggestions were provided by villagers on how to ensure the development in the village such factors were, providing education to local community about tourism industry. Due to low understanding of community in tourism industry there is a need of providing training to understand the term and how is operated and ensure high quality production of tourism products and services provided to customers or tourists. Another suggestion is improving the tourism facilities including infrastructures, In Kalenga village there is poor development of tourism facilities like absence of car used to transport tourist to different parts of tourist attractions, absence of lecture rooms used by tour guide when providing the narrations of attractions and rough road to the destinations. Also other suggestion is to ensure the government support, the Tanzanian government need to support the development of tourism industries through providing the budgets for tourism expansion, providing rules, regulations and tourism policies. Then government should take active steps to ensure development of tourism as an economic sector in order to create employment opportunities to local communities. Another suggestion is guarantying the good participation of community members, normally the local community are know the destinations very well so they have the ability to understand which area is suitable for introduction of a certain type of tourism activities.

 

4.2.6 Community understanding and awareness in tourism activities

Tourism term defined in view of four terms which are, tourism is a temporally, movement of people, to the destinations, for the particular purposes.  Then from local community definitions they more understand tourism as a process of moving from one place to another for the particular purposes. Others define tourism as the observation, system, industry and situation of people to travel from one place to another. From these understanding shows that local community needs to be provided education about tourism in order to help them participate in tourism matters. This action of providing education will be simple to them due to the education they have. This is proved from the VICOBA (village community banks) where community members were educated about the Village Community Bank and up to this time they are grouped by themselves and manage their VICOBA activities.

4.2.7 Benefit of tourism development

 The benefits obtained from tourism activities are not equally distributed in the village. The responses of the local communities show that the benefits are individualized and not communally shared. The individualized benefit  is by visiting the site where they increase their education background and experience, getting history and information of Kalenga village, increase their social interaction, improving human life due to tip gained from tourists and selling their local products.

But tourism industry need to share its benefits with a community by employing local community in hotels, restaurants, car rental agencies, tour companies, service stations, souvenirs shops and sports equipment rentals. Furthermore the industry can share benefits by building school and dispensaries as the way of eradicating poverty and increasing level of education in the area. Again income generated from tourism can be used to improve infrastructure, to fund conservation efforts, and to promote more responsible tourism. So these are the benefit that can be shared with the local community from tourism industry.

                          



Participation of local community in tourist industry is very important to speed up tourism development in the area. It is through participation the community around will find itself responsible in conservation, ensuring security and innovating new site where tourism activity can be done. Apart from that participation of local community will increase their respect to tourist visiting the site. In Kalenga village local community participation in tourism activities is only 40% where most of them engage in tour guiding activities and only one local resident is employed to provide information about the site. Others are involving themselves by visiting different tourists attractions and by selling local products to tourists where they earn money for their survival. Non local community member is involved in planning, decision making, controlling and setting rules and regulation about the site. The situation hinders participation of local community as nobody who can give emphasis to them to participate in tourism matters.

However, quality of tourism product is very important for a successful tourism industry. Kalenga has different stimulating tourism products that can be offered to the tourists, and it can provide the following benefits; influence enjoyments, create a stable a market share, contributes to direct income to local community through selling of traditional handcrafts, direct and indirect employment, construction of roads, revenue collection to villages, construction of schools, health centers, improve life standards,  increase knowledge in studying, stimulating the village development, preserving respectability of the village to other foreign nations, exchanging of foreign currencies, water supply, enhance the relationship between local communities and the tourists. However, a rapid growth of tourism activities in a village is not quality that lead to the poor benefit of local community from tourism sector, poor development and attractions of tourist and hence poor participation of local community in tourism activities due to community ignoring of tourism products. In tourism industry quality is rapidly becoming the important competitive instrument in tourism in order to ensure the accessibility of tourism product.




·         Natural resources and tourism sector should reset the objectives, developing strategies, making improvements and checking the results of tourism development of the village. This guide will provide a tool to facilitate measuring, monitoring and improving the quality performance of Kalenga village as a tourism destination and ensure good services provision.

·         Promotion of area as a tourist destination helps local communities to experience the rise in income as the result of increasing number of visitors. Once the area is promoted local communities will appreciate and participate in conservation efforts in Kalenga village. 

·         Employ workers who are professional on tourism activities who will be used to make the related decision making concerning tourism development, instead of employing local community who have never come across with tourism activities.

·         Facilitating the establishment of purely Wahehe cultural center that will contain the display of various Wahehe weapons used for fighting, their cultural dressings, tools for grinding and malting of food crops, cultural dancing and traditional worshipping.

·         Increasing the number of buildings that will be used as an office for workers and lecture rooms for providing briefing to tourists before visiting tourist attractions because other attractions are sensitive tourist need to have instructions before visiting them.

 

 

 

 

 

 



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5.0 APPENDIXES



1. Name of interviewer………………………………..
2. Date of interview   ………………………………….
3. Ethnicity     …………………………………………
4. Gender
  1. Male      …………
  2. Female   ………..
5. Age of the respondents (……..years)
6. Highest education level of the respondents attained
  1. Primary education     ………….
  2. Ordinary Secondary ……………
  3. Advanced Secondary ……………
  4. Adult education   ………………..
  5. Others if any (specify)   …………….
7. Marital status
  1. Single
  2. Married
  3. Separated
  4. Widow
          8. What is your main occupation?
  1. Employee (which sector)   …………..
  2. Farming   …………………………….
  3. Others (specify) …………………………..

Appendix 1.2 QUESTIONS FOR LOCAL COMMUNITY (teachers, students and farmers)


1. What do you understand by the word Tourism? 
........................................................................................................................................................................................................................................................................................................
2. Is there any tourism attractions found in this kalenga village?
(Yes or no)..............................



3. If (yes) what are those attractions?
............................................................................................................................................................................................................................................................................................................
4. What is the tourism activities practiced from those mentioned tourism attractions?
...........................................................................................................................................................................................................................................................................................................
5. Do you participate in Tourism activities in your area?
..............................................................................................................................................................................................................................................................................................................
If not why
....................................................................................................................................................................................................................................................................................................
If yes how?
.......................................................................................................................................................................................................................................................................................................
6. Do you benefit anything from Tourism activities in your area?
       If yes, How? 
………………………………………………………………………………………………………………………………………………………………………………………………………………
       If no, Explain
……………………………………………………………………..................................................................................................................................................................................................................
7. What do you think are the factors for tourism development in your area? ………………………………………………………………………………………………………………………………………………………………………………………………………………………..
8. What is your perception on tourism activities in your area? …………………………………………........................................................................................................................................................................................................................................................................
9. Are there any investors who have invested in tourism related activities in your area?
If yes, how local communities participate in those investments?
……………………………………………………………………………………………………………………………………………………………………………………………………………….
10.  What are the other activities conducted in this village?
…………………………………………………………………………………………………………………………………………………………………………………………………………………………

Appendix 1.3 QUESTIONS TO KALENGA MUSEUM WORKERS (TOUR GUIDES)

1.      What benefits do you get from tourism activities?
....................................................................................................................................................................................................................................................................................................................................................

2.      Are you involved in any tourism making decisions
Yes or no………………..

3.      If yes how
………………....................................................................................................................................................................................................................................................................................................................
4.      If no why
………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
5.      How many tourists visiting to your destination per day
....................................................................................................................................................................................................................................................................................................
6.      What do you think need to be done by the Government of Tanzania so as to ensure the development tourism in your village?
…………………………………………………………………………………………………………………………………………………………………………………………………………………………

Appendix 1. 4 QUESTIONS TO VILLAGE LEADERS

1.      Is tourism among of your economic sector in your village?
...........................................................................................................................................................................................................................................................................................................
2.      How do you involve local community in tourism activities
............................................................................................................................................................................................................................................................................................................
3.      How are you ensuring the community participation in tourism activities?
..............................................................................................................................................................................................................................................................................................................
4.      What challenges do you get from ensuring the participation of local community in tourism activities………………………………………………………………………………………………………………………………………………………………………………………………………………......................................................................
      5. How can you improve the awareness and perception of tourism activities to local                                         community?....................................................................................................................................................................................................................................................................................................................

 

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